Retired Chinese basketball superstar Yao Ming is venturing into a new world, launching a wine collection in his own name in Shanghai on Sunday, 27 November, at a charity auction oragnised by the Special Olympics. The inaugural bottle of the Yao Ming 2009 Napa Valley Cabernet Sauvignon, made by his newly established wine company, Yao Family Wines, was shown off to the public auction.
The new bottle of 2009 Cabernet Sauvignon
will soon be launched in the market under his name, and he did his best in
trying to sell his Californian wine to a crowd of potential bidders at the
auction.
The final bid for his auction that
included the combined items of the inaugural bottle of "Yao Ming"
wine and a Salvatore Ferragamo shoe last made to be for his feet size, was
200,000 yuan ($ 31,000).

Wine is not a "drink", it is a
moment.